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Cutting-Edge Web

How to Look at the Camera

Photo by Ivana Vasilj

80% of how people perceive you is based on non-verbal cues such as your posture and body language. And just 20% is based on what you actually say.

In this video, I show you exactly where to look when filming — how to look into the camera so people connect with you. And some common mistakes to avoid.

Get this wrong and you look shy, uncomfortable or even worse — sketchy and untrustworthy.

Get this right and you feel natural. After all, your eyes are the window into your soul.

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About the Author Marisa Murgatroyd

Marisa is the founder of Live Your Message, where she turns entrepreneurs into Online Superheroes, and the creator of Start With You where she helps people just like you to discover the business they're meant to build, not just the business they can build. At 4’11 and a quarter, she’s called the shortest woman in marketing — and that doesn’t stop her from having huge ideas. She’s the “go to” brand builder for industry luminaries and heavyweights such as Justin Livingston, Callan Rush, Danny Iny, Alexis Neely and Susan Peirce Thompson. Marisa helps entrepreneurs create a business that is authentic and aligned with who they are, to empower them to turn up the dial on their “inner superhero”, so they can be the superhero to their tribe, as well as in their own lives.

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