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LYM Daily

You Must Know This About Yourself to Build an Unforgettable Personal Brand

You might have noticed that all successful entrepreneurs have a great personal brand — a brand that captures who they are and what they do.

Here’s something small yet powerful that you can do in minutes to amp up your personal brand…

Share your big vision — what I like to call your Big Altruistic Why — with your audience.

This is the BIG WHY behind your business. It’s what you’re working toward in the long-term.

The dream you’d love to come true in your lifetime.

Maybe your Big Altruistic Why is about ending gender and racial discrimination around the world.

Maybe it’s about saving the environment.

Whatever it may be, tell your audience. Share it on video in your Facebook group or send a heartfelt letter via email.

Your Big Altruistic Why showcases your values and beliefs and shows your audience who you are and what you stand for.

It will magnetize a tribe that loves and supports you…

And it will create an unforgettable, distinctive personal brand.

P.S. – I wrote an amazing blog post all about building a powerful personal brand — it’s actually more like a master class — check it out here!

I’d LOVE to know…what’s YOUR Big Altruistic Why?

Leave a comment!

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See you tomorrow — same time, same place — for your daily 60-second video espresso. Make it a habit!

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About the Author Marisa Murgatroyd

Marisa is the founder of Live Your Message, where she turns entrepreneurs into Online Superheroes, and the creator of Start With You where she helps people just like you to discover the business they're meant to build, not just the business they can build. At 4’11 and a quarter, she’s called the shortest woman in marketing — and that doesn’t stop her from having huge ideas. She’s the “go to” brand builder for industry luminaries and heavyweights such as Justin Livingston, Callan Rush, Danny Iny, Alexis Neely and Susan Peirce Thompson. Marisa helps entrepreneurs create a business that is authentic and aligned with who they are, to empower them to turn up the dial on their “inner superhero”, so they can be the superhero to their tribe, as well as in their own lives.

What's the Business You're Truly Meant to Build?

You have a purpose here on Earth that you’re supposed to fulfill. And certain people here to serve. Watch this Masterclass to discover the business you're meant to build & how to share it with the world.